Published 46 days ago
Charles Oliveira is pushing for a historic fight against Justin Gaethje to unify the BMF and lightweight titles by the end of 2026, while his team targets high-profile opponents to maximize media impact.
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Charles Oliveira, the UFC’s Brazilian champion, is targeting a rematch with Justin Gaethje to unify the BMF and lightweight titles by the end of 2026. His coach, Diego Lima, is focusing on high-profile opponents like Paddy Pimblett or Diego Lopes for the BMF belt, ruling out Arman Tsarukyan due to his lower media appeal.
To remember:
- Charles Oliveira is seeking a rematch with Justin Gaethje to unify the BMF and lightweight titles by the end of 2026.
- Diego Lima favors high-profile opponents like Paddy Pimblett or Diego Lopes for the BMF belt.
- Gaethje is seen as the ideal opponent for a fight with major media impact.
- Diego Lopes, despite moving up in weight, remains a strategic choice due to his aggression and commercial potential.
- Arman Tsarukyan, though competitive, does not meet the media criteria for the BMF title.
The Brazilian champion Charles Oliveira is no longer hiding his ambitions: he wants a historic fight against Justin Gaethje to unify the BMF and lightweight belts by the end of 2026. A rematch that, if it materializes, promises to be one of the most explosive in UFC history. But behind this declaration lies a well-oiled strategy, orchestrated by his coach Diego Lima, who prioritizes opponents with strong media appeal.
A Strategy Focused on Visibility
According to Lima, the BMF (Baddest Motherf*cker) belt requires an opponent capable of generating exceptional excitement. Gaethje, with his impressive record and spectacular style, perfectly fits this profile. But Oliveira’s coach doesn’t stop there: he’s also considering names like Paddy Pimblett or Diego Lopes, two fighters who can guarantee strong media exposure. Lopes, despite his recent move up in weight, remains a strategic choice due to his aggression and commercial potential, while Pimblett, with his charisma and British fanbase, could draw a massive audience.
Tsarukyan Ruled Out for Lack of Star Power
Arman Tsarukyan, though competitive and technically formidable, doesn’t meet Lima’s media criteria. Despite his controversial victory in April 2024, the Russian fighter doesn’t generate the same buzz as Gaethje or Pimblett. For Oliveira, the stakes are twofold: unify the belts and maximize the media impact of his fights. A showdown with Gaethje for the BMF and lightweight titles would generate unprecedented interest, while a fight against Pimblett or Lopes would keep Oliveira in the title hunt.
A Balance Between Progression and Spectacle
Lima’s strategy hinges on a subtle balance between athletic progression and visibility. While Gaethje remains the top target, the other options offer interesting flexibility. A fight against Lopes, for example, would allow Oliveira to test his limits in a new weight class while capitalizing on the Brazilian’s aggression. As for Pimblett, his European fanbase could add a new dimension to Oliveira’s career. For now, negotiations are set to be intense, and Oliveira’s schedule through the end of 2026 could be redefined based on the opportunities that arise.

